More than introductions: NYC Site Visits Day One

Thirteen Wabash students and the Schroeder Center team (Scott and I) got to the heart of our trip today with a solid line-up of site visits. Led by alumni and friendly contacts at diverse organizations, we all got more than just a superficial peak into the organizations.

Jay Allen ’79 and two of his analysts introduced our guys to Bank of America. They were very candid about challenge of banking, especially coming out of the gate in entry-level positions. But they also showed off the opportunities that accrue to those with the intelligence and work ethic to see it through. Several of our guys are looking in this direction.

Tim Lyons ’91 showed off Wasabi Rabbit, a digital marketing agency. Tim helped us understand the distinction between the traditional ad agency and this recent model. Wasabi Rabbit has a strength in social media and web-driven campaigns, and drew out some great questions from our guys. …And how about the chalkboard paint all over the place? Great visuals here.

Then on to Mission Athlete Care. They promoted their innovative business model leveraging professional athletes as business partners to solve the problems faced by athletes. Then some spontaneous fun: we got a demo of a towel that drops 30 degrees after soaking it in water, and stays that way…really quite amazing. Find the “Mission” products on your next trip to Dick’s Sporting Goods. And if you have the next great sports invention, let us get you in touch with them!

Following a sports trend, we headed next to Major League Soccer, hosted by Ian Campbell ’01. After studying Classics and playing soccer at Wabash, Ian returned to his passion for sports in the grand sense (think Greek Olympics) a few years ago. He told our guys about the vision for MLS in the future and how to get started in the industry. And be looking out for MLS more and more in the future–soccer has a huge and growing interest among young athletes.

Thanks to all our hosts today! We’re off to Rock of Ages tonight and more visits tomorrow. Keep up with us in real time on Twitter: #WabashNYC.

–James Jeffries

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